The JOMO phenomenon – Joy of Missing Out – is real. After being seized by anxiety-inducing FOMO thanks to perfectly curated Insta-photos, social media users are pushing back and recognising the need to disconnect and be present in the moment. And according to a major online hotel reservation site, the proof is in the bookings.
Hotels.com reports seeing an 18% increase in searches for remote destinations and off-grid travel in 2018 compared to 2017.
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