Data could be what Ford sells next as it looks for new revenue

Ford Smart Mobility, LLC acquires Spin, a San Francisco-based electric scooter-sharing company that provides customers an alternative for first- and last-mile transportation

As Ford Motor Co continues a global reorganisation that is certain to include significant job reductions, one way forward could lie in Ford Credit and the consumer data it collects. 

More than US$1 in US$3 in profit is coming not from car or truck sales but the finance entity that makes loans to more than 5,000 car dealers and 4 million customers, mostly in the United States and Canada.