Lye spoke on some trends affecting smartwatches and health trackers.
As interest in smartwatches grow, sales of health trackers is expected to remain flat, reveals market research.
“To be frank, interest in fitness trackers is slowing,” said Fitbit South-East Asia, Hong Kong, and Taiwan country manager Louis Lye, referring to an International Data Corporation (IDC) report.
The report predicted that sales of health trackers would have an 1% annual growth, increasing from 46 million users in 2018 to 47 million users by 2020.
In contrast, IDC expects smartwatch sales to grow steadily from 43 million users in 2018 to 56 million (2019), 67 million (2020) and 79 million (2021).
Though the report measures global trends, Fitbit's own numbers show that fitness trackers still lead, accounting for more than half of the company's sales.
While smartwatches are multi-functional – users can track fitness activity, make calls and use apps like Spotify on most smartwatches – fitness trackers are generally dedicated to measuring users' activity like steps, workouts and heart rate, and are usually more affordable by way of having less features.
Limited time offer:
Just RM5 per month.
