Startups shook up the sleepy razor market. What’s next?

In this June 15, 2018, photo, the Winston razor and Harry's face lotion are on display at the headquarters of Harry's Inc., in New York. Armed with $112 million in new financing, the online startup that took on razor giants Gillette and Schick with its direct-to-consumer subscription model is investigating what other sleepy products might be ripe for disruption. (AP Photo/Mary Altaffer)

NEW YORK: What do you hate shopping for? Toothpaste? Diaper rash cream? Sunscreen? The guys who founded Harry’s shaving club spend a lot time thinking about this question. 

Armed with US$112mil (RM463.42mil) in new financing, the online startup that took on razor giants Gillette and Schick with its direct-to-consumer subscription model is investigating what other sleepy products might be ripe for disruption.