CUPERTINO, CALIFORNIA - SEPTEMBER 11: Phil Schiller, senior vice president of worldwide marketing at Apple Inc., speaks at an Apple event at the Steve Jobs Theater at Apple Park on September 12, 2018 in Cupertino, California. Apple is expected to announce new iPhones with larger screens as well as other product upgrades. Justin Sullivan/Getty Images/AFP == FOR NEWSPAPERS, INTERNET, TELCOS & TELEVISION USE ONLY ==
For some, size does matter. British feminist activist and journalist Caroline Criado-Perez has criticised Apple for the design of the company's new iPhone models.
On Sept 13, Apple unveiled the iPhone XR with a 6.1in screen, iPhone XS with a 5.8in screen and iPhone XS Max with a 6.5in screen. In a series of tweets, Criado-Perez hammered Apple for not designing the new models with the size of an average woman's hand in mind.
so to be clear: @Apple has once again failed to update the only phone it makes that fits the average woman's handsize. weak applause all round from my arthritic hands. https://t.co/j0bhJU8l7l
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