Customers want more tech, fewer people


  • TECH
  • Friday, 23 Mar 2018

People at retail shopping mall (Dreamstime/TNS)

Get out of our way. That's the message customers have for merchants looking to improve their in-store experience, according to a new study of more than 2,900 adults and children in the US and Canada. 

The survey, conducted winter by HRC Retail Advisory, found that a majority of buyers prefer to be left alone to browse while shopping and would rather get more of their information independently rather than from a human store associate. 

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