Apple Inc's HomePod, the company's first new device category since its smart watch, hit store shelves on Feb 9. I doubt it will set the world on fire, but I've come around to a different way of thinking about the speaker and Apple's business.
The HomePod is a stroke of financial genius, but it also shows Apple's lack of technology innovation. That epitomises the company right now: It's adept at product extensions and pricing strategies to keep pushing up sales and profit even though it no longer sets technology trends.