Facebook’s fake news fight has collateral damage for small sites


  • TECH
  • Wednesday, 13 Dec 2017

(FILES) This file photo taken on November 20, 2017 shows logos of US online social media and social networking service Facebook in Nantes, France. Facebook on November 27, 2017 said stepping up the use of artificial intelligence to identify members of the leading social network who may be thinking of suicide. Software will look for clues in posts or even in videos being streamed at Facebook Live, then fire off reports to human reviewers and speed up alerts to responders trained to help, according to the social network. / AFP PHOTO / LOIC VENANCE

Cyrus Massoumi spent the last few years building exactly what he thought would thrive on Facebook: A series of inflammatory conservative websites, finely tuned to produce the most viral and outrageous version of the news. The social network rewarded him with an audience. 

These days, Facebook Inc. wants something different. Reacting to concerns about how fake news spread on its social network, including by Russian propagandists, the company has altered its algorithm to punish sites like Massoumi’s. Facebook has put out a series of blog posts explaining how higher quality content will be rewarded. 

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