Store manager Lisa Stasch demonstrates the eGift card at the Athleta store in the Oak Brook shopping mall, Monday, Nov. 28, 2017. Several retailers are giving customers a new option for gift-buying that's more personal than a gift card, an eGift card. (Antonio Perez/Chicago Tribune/TNS)
CHICAGO: It's Christmas Eve, you still have gifts to buy, and as the hours tick by, your options grow thin.
Anything you order online won't arrive in time. A gift card feels impersonal. You're sceptical that something picked primarily because it was in stock at a retailer open late on a holiday will be a hit, and don't want to saddle the recipient, or yourself, with the hassle of returning a slapdash gift.
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