One big problem for Apple’s iPhone is jaded Chinese consumers


  • TECH
  • Friday, 08 Sep 2017

BIG IN CHINA: Thanks to its large-screen iPhone 6, Apple consolidated its position in the shrinking Chinese market, claiming 14.7% market share, ahead of Xiaomi and Huawei at 13.7% and 11.4%, respectively, according to IDC.

Apple Inc’s new iPhones are expected to come with vibrant full-screen displays, wireless charging and other cutting-edge technology. But consumers in China can get those features on other devices already – and without the sticker shock. 

Shoppers in the world’s biggest mobile market are accustomed to getting the latest technology with their Huawei, Oppo and Xiaomi handsets. That makes it harder for Apple to convince jaded customers that marrying such attributes with its own software is worth the much higher price tag. 

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