Akio Toyoda, president of Japan's auto giant Toyota Motor, speaks at a press conference to announce its 2017 financial results at the head office in Tokyo on May 10, 2017. Toyota said on May 10 its annual net profit fell for the first time in five years, with the Japanese automaker unexpectedly warning of more declines as a stronger yen takes a bite out of its bottom line. / AFP PHOTO / Toru YAMANAKA
Akio Toyoda opened an account on Weibo seeking to win over friends in China, an uncommon social-media presence for the Toyota Motor Corp boss.
Toyoda, 61, the president and chief executive officer Asia’s biggest automaker, got more than 16,000 followers within hours of his post. China is Toyota’s third-largest market in terms of volume sales, behind the US and Japan.
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