The new partnership between Amazon.com Inc and Sears Holdings Corp presages more than a convenient way to buy refrigerators and washing machines. It also paves the way to a future where consumers can make fast, automatic purchases of groceries like milk and laundry detergent through Internet-connected appliances, forgoing trips to the supermarket.
For now, the alliance is primarily focused on distribution: giving the beleaguered Sears a much-needed sales outlet for its Kenmore appliance brand as it shutters stores around the country. Amazon gains a partner to take on such competitors as Home Depot Inc, Lowe’s Cos and Best Buy Co, leaders in showcasing appliances in physical outlets.