US zoo reaches out to millennials with new app


  • TECH
  • Thursday, 20 Jul 2017

PITTSBURGH: Snap a selfie in the Islands exhibit at the Pittsburgh Zoo & PPG Aquarium, and you may end up with big sunglasses on your face and a pineapple drink in your hand – at least that's what might appear on your smartphone screen if you're using the zoo's new app. 

The app, which was developed by the Station Square-based Schell Games and launched this spring, features a dozen Snapchat-style photo filters that the zoo communications team hopes patrons will share on social media. 

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