Smaller startups with new ideas take on big data


  • TECH
  • Sunday, 09 Apr 2017

Emil Eifrem, CEO and founder, of neo4j is photographed at his headquarters in downtown San Mateo, Calif., on Monday, Feb. 27, 2017. Neo4j is a startup that is creating new technology to analyze data using graph databases. (Gary Reyes/Bay Area News Group/TNS)

SAN JOSE, California: Delivering an eBay order in under 30 minutes, mining 11 million financial documents for evidence of illegal activity, helping humans reach Mars more quickly – three seemingly unrelated feats made possible using a new data analysis tool that is sweeping Silicon Valley. 

Forget spreadsheets. It's all about graph databases, which map information using an intricate web of connections between data points. Looking at data that way, an idea popularised by industry leaders like Facebook and Google, lets users spot relationships that otherwise might be missed. Experts say it is helping revolutionise the field of data as the world is flooded with more information than ever before. 

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