Crowdfunding: Crowded with failures

  • TECH Premium
  • Monday, 27 Mar 2017

Pebble was one of the major successes on Kickstarter with each model of the smartwatch launched on the crowdfunding platform exceeding its funding goals. Unfortunately, that couldn’t save the company after it ran into debt from slowing retail sales. — Pebble

Crowdfunding is great when it works. However, the technology landscape is littered with crowdfunding failures.

The idea of crowdfunding is a simple one – to enable anyone with a good idea to help raise money for their projects by ­receiving contributions from the public.

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