NEW YORK, NY - OCTOBER 20: People visit the new Google pop-up shop in the SoHo neighborhood on October 20, 2016 in New York City. The shop lets people try out new Google products such as the Pixel phone, Google Home, and Daydream VR. The products will be available for purchase offsite at Verizon and Best Buy retail stores. Spencer Platt/Getty Images/AFP == FOR NEWSPAPERS, INTERNET, TELCOS & TELEVISION USE ONLY ==
Alphabet Inc warned investors about a slew of new competitors, highlighting the company's broad expansion beyond its original Google search business.
Alphabet named rivals including Apple Inc, Netflix Inc and Hulu, while highlighting risks from new businesses such as consumer hardware manufacturing, according to its latest annual report filed Friday with the US Securities and Exchange Commission.
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