Social media ads to hit US$50bil by 2019: Zenith


  • TECH
  • Monday, 05 Dec 2016

Image conscious: It's been said many times before, but it still bears repearing

LONDON: The amount of money spent on advertising on social media is set to catch up with newspaper ad revenues by 2020, a leading forecaster said. 

The rapid expansion of social media platforms on mobile devices, as well as faster Internet connectivity and more sophisticated technology, has triggered a huge shift in the way many people get their news. 

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