Mexican taxi driver seeks to ride Pokémon Go craze

epa05426984 People gather for a Pokemon Go session in Hanover, Germany, 15 July 2016. The game, that uses the GPS to locate the smartphone's location, has gained a huge popularity among smartphone users and added to the value of Nintendo that partly owns the franchise enterprise that makes Pokemon. EPA/PETER STEFFEN

MEXICO CITY: A Mexican taxi driver has jumped on the Pokémon GO craze sweeping the world by driving smartphone-armed customers around in search of the augmented reality game's target creatures. 

The mobile phone game has become an instant hit with more users in the United States than Twitter a week after launch. Players are spending longer on the application than they do with some of the most popular social platforms such as Instagram or WhatsApp.