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Pokemon Go more popular than Snapchat, Twitter and Tinder


Huge success: Pokemon GO allows players to catch ‘em all in the real world. — Reuters

Huge success: Pokemon GO allows players to catch ‘em all in the real world. — Reuters

Newly released augmented reality mobile game Pokémon Go is on track to surpass Twitter in daily active users on Android and is reportedly more popular than both Snapchat and dating app Tinder, according to fresh figures published by online traffic estimator tool SimilarWeb.

The new app, which allows users to play the animated Pokemon game in the real world via virtual reality technology, is currently only officially available in the US, New Zealand, and Australia with creators Niantic Labs forced to pause its global rollout due to its overwhelming and unexpected popularity.

According to Forbes as of 48 hours ago, Pokemon Go was installed on 5.6% of all Android devices in the United States, and is installed on more Android phones than Tinder, with average users spending twice the amount of time engaged with Pokemon Go than they are on apps like Snapchat.

According to Google data, search activity for the term Pokemon has also reached an all-time high, since it started tracking search trends.—  AFP Relaxnews

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