British Airways 'Brexit' seat sale fires up Internet

  • TECH Premium
  • Wednesday, 29 Jun 2016

Too soon. That's been the overriding reaction to a Brexit-inspired seat sale launched by British Airways this week. 

With the fallout of Brexit, the British pound has taken a nosedive. That translates to increased spending power for American visitors to the UK – a development that BA is trying to maximise for their US market. 

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