No geoblocking: The EU law would affect companies such as Amazon, eBay and Zalando. These companies can no longer limit access to their websites based on user location.
BRUSSELS: Online retailers would be banned from stopping a customer in one EU country buying from a website based in another, under a proposal issued on Wednesday to make it easier for consumers to shop across the bloc.
The European Commission said its law would stop "geoblocking" where companies limit access to their websites based on user location, often forcing customers to use versions based in their own country, sometimes with higher prices.
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