Deutsche Telekom launches online game to help Alzheimer's research


  • TECH
  • Thursday, 05 May 2016

Illustration taken on August 10, 2015 in Cologne, western Germany, shows a woman using a smartphone displaying the logo of German telecommunications giant Deutsche Telekom. The company gave it's annual press conference on February 25, 2016 to present the 2015 business report. / AFP / dpa / Oliver Berg / Germany OUT

FRANKFURT: Deutsche Telekom has launched an online game that will help collect research data to fight Alzheimer's disease and dementia, it said. 

The company said its digital healthcare services arm had teamed up with university researchers and the Alzheimer's Research Organizations to tap into the global gaming community, which spends an estimated 3 billion hours a week playing online. 

"100,000 gamers can generate in two minutes data that would need more than 50 years of research," Deutsche Telekom said in a statement. 

Sea Hero Quest, which will be available on smartphones and tablets, follows the journey of an elderly former sea explorer, who has lost his memories. 

Along the virtual quest, gamers will have to make decisions, and their answers and movements will yield anonymous data that can be used for research. 

Alzheimer's Disease International estimates that by 2050 more than 130 million people will live with dementia, up from 46 million currently, according to its 2015 report. 

"We know that first symptoms of dementia are loss of orientation even in familiar surroundings," said Hilary Evans, chief executive at Alzheimer's Research UK. "This is a great opportunity to collect and share a valuable data pool." 

Deutsche Telekom will promote the game across its platforms in 13 European countries. — Reuters

Article type: metered
User Type: anonymous web
User Status:
Campaign ID: 1
Cxense type: free
User access status: 3
Join our Telegram channel to get our Evening Alerts and breaking news highlights
   

Next In Tech News

Amid air quality concerns, US districts embrace electric buses
Opinion: A Facebook rebrand could be a huge risk
Canada competition bureau has court order for Google advertising probe - statement
Canada criticizes proposed U.S. EV tax credit, says could harm auto sector
BMW to phase out fossil-fuel burning engines from main plant by 2024
G7 countries reach breakthrough on digital trade and data
Lyft records more than 4,000 sexual assault cases in long-overdue safety report
GM more than halfway through shipping pickup trucks parked due to lack of chips-exec
India's Paytm gets regulator approval for IPO -source
Snap tumbles, drags social media giants on Apple privacy tweak worries

Others Also Read


Vouchers