Underage youth widely exposed to online alcohol marketing


  • TECH
  • Monday, 11 Jan 2016

A woman pours alcohol from the bottle into her mouth at the Far Hills Race Day at Moorland Farms in Far Hills, New Jersey, October 17, 2015. REUTERS/Stephanie Keith

More than half of underage people say they’ve seen alcohol marketing on the Internet, though few admit to engaging with brands or being a fan online, according to a new US study. 

Based on surveys about a year apart, researchers also found that teens who were more receptive to the marketing were more likely than others to later develop problem drinking. 

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