I'LL BE THERE FOR YOU: Social network users mainly want to stay in touch with their friends.
According to an international study published by GlobalWebIndex, social networks are primarily used to follow friends' activity and stay informed.
The market research firm polled social network members on their activity and it turns out that above all, what they are seeking is information, whether it is about current events in general or their friends' activity, and in the end, few are inclined to share their private lives.
Top 10 Reasons People Use Social Networks
1. 55% mainly log on to stay in touch with their friends and follow their activity;
2. 41% primarily use social networks to keep up with current events in areas that interest them;
3. 41% simply connect to kill time;
4. 39% focus on finding amusing content, in the form of articles as well as photos and videos;
5. 39% regularly share their opinions and comment on current events;
6. 38% use these avenues to share photos and videos with their friends;
7. 36% connect because their friends are there;
8. 33% simply maintain their network;
9. 32% use social networks to meet new people;
10. 27% regularly post about their everyday lives.
This study was performed by GlobalWebIndex, which every quarter polls more than 40,000 web users, aged 16 to 64, from 32 countries around the world.
Limited time offer:
Just RM5 per month.
