WEARABLE FUTURE: DeBiase (left) talking with O'Toole about the future of travel in Chicago.
UNITED Airlines is building digital tools, including an Apple Watch app, to guide customers on their day of travel and advise passengers in need of flight changes, a marketing executive said recently.
The airline can already use data to identify passengers most likely in need of services, said Tom O'Toole, senior vice-president for marketing and loyalty.
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