IN TROUBLE: Falling consumer product business, which includes toys, clothing and brand licensing, adds to problems of the Finnish company which has yet to see a repeat of the success of its original Angry Birds game launched in 2009.
HELSINKI: Finnish mobile games maker Rovio pinned its hopes on a costly 3D movie project helping it return to growth, after a 73% profit drop gave the latest sign its mainstay Angry Birds brand is losing appeal.
A decline in its business licensing the Angry Birds brand on toys, clothing and sweets is adding to the problems of Rovio, which has yet to repeat the success of its original slingshot-based game which became the No 1 paid mobile app of all time after its launch in 2009.
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