In an open letter to its current and former smartphone users, CEO John Chen promises that a new handset, the BlackBerry Classic, will reignite their love of the brand.
Once upon a time the words BlackBerry and smartphone were interchangeable — it was the must-have handset for anyone that wanted to stay connected and seem relevant on the go.
Already a subscriber? Log in.
Win a prize this Mother's Day by subscribing to our annual plan now! T&C applies.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
