GOOD LUCK SIR: Atsushi Morita, president of Sony Computer Entertainment Japan Asia (SCEJA), introducing new videogame softwares for PlayStation 4 and PlayStation Vita during a press conference in Tokyo.
TOKYO: The nephew of a Sony founder on Monday started as head of a regional gaming unit, after the Japanese electronics giant sailed past the 10 million mark in sales of its PlayStation 4.
Atsushi Morita, 54, will run Sony Computer Entertainment Japan Asia (SCEJA), a unit of Sony Computer Entertainment which develops the popular gaming console.
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