The company is teaming up with established smartwatch-maker Martian Watches to create a line of what Guess describes as "interactive, voice-command wrist accessories."
There is little doubt that smartwatches could become the next big thing in tech. But, until they start blending useful features that consumers really want, with a look and feel that makes the timepieces elegant, fashionable and above all desirable, they are not going to become mainstream.
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