STRATEGIC MOVE: Microsoft vice-president Joe Belgiore says the company is investing in improvements that would help handset makers get Windows Phone on devices at "lower costs in terms of manufacturing, licensing and those sorts of things." - Reuters
BARCELONA: Microsoft Corp is pushing to reach a far wider audience for smartphones running its Windows Phone software by turning to cheaper chipsets and easing restrictions on how phone makers use its software to encourage them to drive down costs.
Nick Parker, Microsoft's senior vice-president for handset makers, said the changes have attracted a range of new handset makers to build Windows Phones, including South Korea's LG Electronics, India's Xola and Karbonn, and ZTE, Foxconn, Lenovo, Gionee and Longchee.
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