Social media fuels 21st century fashion revolution


  • TECH
  • Tuesday, 11 Feb 2014

INTERNET IS VIP: People using smartphones to photograph a fashion show in New York. The explosion of social media is perhaps the greatest revolution in fashion since Mary Quant's mini skirt, transforming the industry's branding and fan base. — ©AFP/Relaxnews 2014

NEW YORK: It may be stilettos at dawn to get a ringside seat at New York's most exclusive fashion shows, but forget the fur-clad heiresses, today's VIP is the Internet. 

The explosion of social media is perhaps the greatest revolution in fashion since Mary Quant's mini skirt, transforming the industry's branding and fan base. 

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