MADRID/PARIS: Spanish telecom firms are yielding to the reality of recession by selling new superfast mobile services at no extra charge, offering a cautionary tale for European peers which hope premium 4G prices will help them return to growth.
Many consumers in Spain, where unemployment stands at 26%, are unwilling or unable to spend up to 800 euros (RM3,501.79) on a 4G-enabled smartphone and then sign up to a more expensive monthly plan — despite the promise of download speeds that are five times faster than existing 3G services.
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