POTENTIAL BACKFIRE: If Apple hopes to woo more Chinese by adding a glitzy coating — some call it champagne, some gold — to its next iPhone, it may be in for a surprise. — Reuters
BEIJING: If Apple hopes to woo more Chinese by adding a glitzy coating — some call it champagne, some gold — to its next iPhone, it may be in for a surprise.
While gold is hugely popular as a safe haven and a status symbol — China is set to overtake India as the world's biggest gold consumer this year — shoppers at an Apple store in Beijing weren't all convinced it should be coupled with that pinnacle of mobile gadgetry.
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