KUALA LUMPUR: Taximonger — a virtual taxi callcentre — wants to produce a short film, titled Teksi.
The film is aimed at showing that the majority of taxi drivers in the country are honest, and that the image of the Malaysian cabbie is being tarnished by just a few “bad apples.”
It hopes to finance the making of the film through a fund-raising campaign that was launched yesterday by Deputy Minister of International Trade and Industry Datuk Mukhriz Mahathir.
The campaign is being facilitated via Malaysia’s crowdfunding platform, pitchIN (http://pitchin.my/project/14).
It was reported in The Star that the LondonCabs.co.uk website lists Kuala Lumpur as having the worst taxi drivers in the world, and that an Expat magazine survey had ranked Malaysian taxi drivers as the worst internationally.
Nizran Noordin, founder and CEO of TaxiMonger, said the short-film is to amplify the voices of the majority of taxi drivers here who are honest.
He hopes to use the film to show the issues faced by taxi drivers in the country; to create more awareness among the public on the plight of honest, hardworking cabbies; and to encourage the Government to look further into the hardships these drivers face.
“TaxiMonger aims to raise funds amounting to US$20,000 (RM60,000) over the next 30 days,” Nizran said. He hopes Malaysians, as well as tourists and expatriates, will make pledges.
The pledges are in US$10 (RM30), US$50 (RM150), US$100 (RM300), US$500 (RM1,500), US$1,000 (RM3,000), US$2,000 (RM6,000) and US$5,000 (RM15,000) denominations.
Each pledge comes with a reward — such as a free DVD copy of the movie, a supporting role, or the title of Producer in the film credits — depending on the value. More details are on the pitchIN project webpage.
Shooting of the short-film will start in January, and the movie is expected to be screened sometime in February.
It will comprise 10 episodes, each 10 minutes long. TaxiMonger hopes to interest TV networks, or may upload the film to video-sharing site YouTube. “We may also submit it to the Cannes Film Festival if it is up to mark,” Nizran said.