By ZAM KARIM bytz@thestar.com.my
KUALA LUMPUR: The battle for the local navigation market heats up with the introduction of the iGO primo app for the iOS platform.
Developed by Hungary-based NNG LLC, the mobile app comes with four South-East Asia (SEA) country maps — Malaysia, Singapore, Indonesia and Brunei.
These maps are powered by the popular My Asean Free GPS Map Project, MalFreeMaps.com (MFM) and Navigasi.net (NavNet) online communities.
Such community mapping portals and forums are open to public and help ensure that these extensive maps are continuously updated and self-verified by contributing members, providing reliable navigation to the users.
NNG plans to support other mobile operating systems, as well as offer more maps for the other SEA countries.
The company announced that it is leveraging on its videogame software developer background to edge out other navigation software providers in the market.
Users can expect more detailed and more realistic 3D visualisations when utilising the “junction and inside tunnel views” and “3D landmarks” options on the maps.
It also offers a wide range of advanced and mobile-optimised features, such as Google local search and the calling of POIs (Points of Interest) from within the app,
iGO primo can be downloaded from the Apps Store now at a special introductory price of US$9.99 (RM30) for a limited time. It will retail for US$17.99 (RM54) after the offer period ends.
++++ www.igomyway.com
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