MICROSOFT has hit the launch button on a full screen touch version of its Internet search engine Bing for iPad users.
Released as an iPad-only app in Apple’s App Store, Bing for iPad “goes beyond the traditional search experience, offering a unique and visually rich way to search the Web” said Microsoft.
“The app is designed from the ground up for touch. You can quickly browse news, movies, Bing homepage images, local business listings and much more — all with the swipe of your finger,” added the Bing Team.
Apple arch rival Microsoft surprised iPhone users in 2010 when it published an iPhone version of its Bing search engine, or as Microsoft likes to call it, the Bing “decision engine.”
Internet search giants Google and Yahoo! have previously created iPad versions of their search engines that take advantage of the Tablet form factor.
Google recently updated its iOS app with additional features including voice search while Yahoo!’s “Sketch-a-Search for iPad” gives users the ability to draw a circle around a region on a map to search for businesses and eateries within that area.
ReadWriteWeb says Bing for iPad is a “stark contrast to the Google app which offers a similar thing: access to search, news, and maps.” Business Insider adds that the app “makes Google’s seem boring by comparison.”
Microsoft is differentiating its iOS search offering with beautiful, full-screen images, a slick design and Trends — a feature the company says is exclusive to Bing for iPad.
With Trends, users can instantly see what others are searching for now. Tapping on a trend will show why it’s popular and provide more information about the trend.
Additional features found on Bing for iPad include movie search with information about session times, cinemas and tickets plus trailers that you can watch; multiple map views and turn-by-turn directions; weather alerts and 10-day or hourly forecasts; and Bing Voice Search. — Relaxnews 2011
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