One man’s journey from welfare to world’s hottest videogame


  • TECH
  • Friday, 29 Sep 2017

Video game developer Brendan Greene poses for a photograph in Tokyo, Japan, on Saturday, Sept. 23, 2017. Since going on sale in March, PlayerUnknown’s Battlegrounds (PUBG), jointly developed by Greene and South Korean developer Bluehole Inc., has sold 13 million copies, shattering PC gaming records and surpassing best-sellers like Grand Theft Auto V and Dota 2 in number of users. Photographer: Shiho Fukada/Bloomberg

Three years ago, Brendan Greene was on welfare in his hometown of Kildare, Ireland, getting an earful from social workers about how he should stop wasting time developing free computer games. 

“They were telling me to look for jobs or I’ll be cut off,” says Greene. “I kind of ignored them.” 

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