Allianz Life Insurance Malaysia unveils AssuredLove life protection solution


(From left) Allianz Life Insurance Malaysia chief sales officer Raymond Cheah, Allianz Malaysia Bhd chief market management officer Amy Loke, Astro TV host and news anchor Siow Hui Mei and Allianz Life Insurance Malaysia chief product officer Ooi Haw Yun during the official launch of AssuredLove.

ALLIANZ Life Insurance Malaysia Bhd has officially announced the rollout of its latest protection innovation, AssuredLove.

Thoughtfully tailored with care for Malaysians through every stage of life, the policy was curated with a vision that extends beyond a lifetime.

It offers staggered death benefits with interest valuation over subsequent instalments and zero activation cost.

Built on the belief that “moments may pass, but your love lives on”, the plan aims to empower Malaysians with greater flexibility, peace of mind and value in their legacy planning by streamlining the complicated and lengthy estate administrative process.

AssuredLove

Among the features of the life policy plan are:

  • Staggered death benefits: Instead of a single lump-sum payout, death benefits are distributed in carefully planned stages to ensure continuous financial support for beneficiaries. Five-year and 10-year instalment options are available, with 28% paid in the first year and the remainder equally divided over the remaining years. This helps families manage long-term needs such as education, healthcare and daily living expenses, without fear of mismanagement or rapid depletion;
  • Accumulated interest: Subsequent death benefits after the first-year payout are enhanced by earning interest at a determined rate from year to year, meaning the plan continues to grow in value over time, providing beneficiaries with more than just the sum assured; and  
  • Zero activation costs: Existing customers can easily add the AssuredLove rider to their current policy with an insured amount of RM500,000 or above. There are no upfront charges or hidden fees, making it easy for customers to start securing their family’s future with greater protection beyond a lifetime’s promise. 

During the launch, Siow shared a heartfelt story about how life insurance protection has supported her through various milestones in life over her 20-year journey as an Allianz customer. During the launch, Siow shared a heartfelt story about how life insurance protection has supported her through various milestones in life over her 20-year journey as an Allianz customer.

Allianz Life Insurance Malaysia chief sales officer Raymond Cheah highlighted that the plan was made to benefit Malaysians from all walks of life.

“Legacy planning should be simple, affordable and effective. It shouldn’t be perceived as a luxury for the wealthy,” he said.

“As we gear up to celebrate our 25th anniversary next year, Allianz is devoted to serving Malaysians with impactful yet relevant products by thinking ahead for our customers before they realise that it’s a necessity in today’s society.”

AssuredLove addresses two major family concerns: affordability for today and security for tomorrow.

This solution ensures protection continues even after a loved one is gone, with interest-enhanced benefits that grow over time and are distributed in a way that truly guides the family’s financial planning and wellbeing.

Terms and conditions apply.

For more information, visit az.my/assuredlove-stardigital. Alternatively, you can also reach out to Allianz Life Changers (agents) to know more about the life protection solution.

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