Celebrating the spirit of Ramadan, AEON Bank champions financial inclusion, spreading joy to communities and fostering mindful spending.
Empowering communities through Shariah-compliant solutions, promoting mindful spending and thoughtful giving
During the blessed month of Ramadan, Muslims focus on performing good deeds (amal), through fasting, solat fardhu, terawih, almsgiving (zakat and sedekah), spiritual growth and self-reflection.
Anchored in the principles of mindful intentions (niat), sincere actions and compassion, AEON Bank (M) Bhd (AEON Bank) embraces the core theme of ‘Niat di Hati, Semua Jadi’, reinforcing the belief that a good intention, no matter how big or small, if done right, can create a positive ripple effect.
Building on the philosophy to give back to the community and create meaningful impact, AEON Bank, in collaboration with its sister company AEON Co and the local non-governmental organisation Pertubuhan Kebajikan Masyarakat Penyayang (PERKEMP) Lembah Pantai, organised its Salam Prihatin Ramadan CSR initiative this year.
The initiative engaged over 400 family members from 100 B40 households in Perumahan Pantai Permai, Kuala Lumpur.
AEON Bank collaborated with Pertubuhan Kebajikan Masyarakat Penyanyang (PERKEMP) Lembah Pantai, a local NGO, for this year’s Salam Prihatin CSR initiative to sponsor much-needed grocery and essential items for over 400 beneficiaries from Perumahan Pantai Permai.
On Mar 11, AEON Bank transported 100 beneficiary family representatives to AEON Mall Taman Maluri to purchase their Ramadan groceries and essentials.
This activity aimed to bring joy and foster independence, allowing families to choose items tailored to their needs, whether for young children or multigenerational households.
Each family received a shopping allocation of RM300, with AEON Bank contributing a total of RM30,000.
AEON Bank employees also volunteered in assisting during the activity, particularly aiding senior citizens with physical limitations, ensuring mindful spending and maximised savings.
The Shariah Live! dialogue panel at IIUM was aimed at fostering financial inclusion among the youth.
Promoting Shariah thought leadership
As part of its campaign to drive Shariah thought leadership and promote financial inclusion, AEON Bank hosted its inaugural Shariah Live! panel discussion on Mar 3, the second day of Ramadan, at the International Islamic University Malaysia (IIUM).
Moderated by public speaker Aniq Muhai, the dialogue on Digital Banking 101 featured AEON Bank Shariah committee chairman and board member Ustaz Wan Rumaizi Wan Husin, alongside AEON Bank chief Shariah officer Ustaz Ibrahim Mohd Hasan.
The event engaged over 800 students and university officials, educating them on the foundations of Shariah-compliant finance, the benefits of Islamic digital banking and its potential to positively impact communities.
The evening concluded with an AEON Bank-sponsored iftar at IIUM’s Masjid Sultan Ahmad Shah courtyard.
During the event, AEON Bank set up an engagement booth to help students activate their AEON Bank Savings Account-i, introducing many to Islamic digital banking for the first time.
Students who visited the booth also received exclusive AEON Bank merchandise.
Introducing personal financing
AEON Bank’s commitment to provide 100% digital, collateral free, Shariah-compliant financing facility has materialised with the launch of its Personal Financing-i (PF-i).
PF-i is available to Malaysian citizens aged 18 to 55 with a monthly gross income of RM3,000 or more, including gig economy workers, multigenerational families managing financial commitments and those seeking flexible financial solutions.
Qualified applicants can access financing ranging from RM1,000 to RM10,000, with flexible repayment tenure of three, six, nine, 12, 18 or 24 months.
This collateral-free, Shariah-compliant financing offers a flat profit rate of 6.88% per annum, with an effective profit rate of 10.29% to 12.70% per annum.
Combined with a minimal RM1.00 Wakalah Fee, it provides a cost-effective financing solution.
From Mar 5 to 31, the first 500 eligible customers will receive guaranteed AEON Points worth up to RM50 upon successful PF-i disbursement.
To help customers maximise savings and earn rewards during Ramadan, AEON Bank has launched the Salam Ramadan 10X AEON Points campaign.
From now to Apr 6, customers stand to receive 10x AEON Points when they use their AEON Bank Debit Card-i at participating AEON outlets. Points can then be redeemed for cash via the AEON Bank app.
Customers can also create multiple Savings Pots on the app to earn a competitive profit rate of 3% per annum.
Additionally, users can participate in Neko Missions to collect Neko Paws and redeem paw-some rewards from partners like ZUS Coffee, Tealive and PayNet’s Duit Now.
Those who would like to greet AEON Bank’s adorable cat mascot—Neko—make your way to the following Ramadan bazaars, as AEON Bank’s Neko Cruiser will be engaging customers from the second until the fourth week of Ramadan.
AEON Bank’s Neko Cruiser is a roving online to offline (O2O) interactive hub that will be visiting Ramadan bazaars to promote Shariah-compliant digital banking solutions and support cashless transitions. The schedule is as follows:
> Mar 13 to 15 , 4pm onwards: Bazar Ramadan Kg Melayu Majidee, Johor Baru
> Mar 20 to 22, 4pm onwards: Bazar Ramadan Pandan Indah, Kuala Lumpur
> Mar 25 to 27, 4pm onwards: Bazar Ramadan Mahkota Square, Kuantan
The Neko Cruiser team will be assisting the public in downloading the AEON Bank app, opening a Savings Account-i and redeeming official merchandise.
As part of the AEON Group, which has served Malaysians for over 40 years, AEON Bank is committed to fostering financial inclusion and economic independence, contributing to the growth of Islamic finance and the nation’s digital economy.
For more details, visit AEON Bank’s website. Click here to view the Personal Financing-i ‘Niat Di Hati, Semua Jadi’ hero video on Instagram and follow their Youtube channel.
