Lazada 7.7 Mid-Year Mega Sale (July 7-9) returns with great deals and bigger savings for Malaysians


LAZADA’s 7.7 Mid-Year Mega Sale returns with a greater selection of jaw-dropping deals, rewards and shoppertainment from July 7 to 9, 2022.

Malaysians in search of the best deals from thousands of brands and sellers on South-East Asia’s pioneer ecommerce platform will find:

> Discounts up to 70%

> Stackable Lazada Bonus for RM10 off every RM100 spent

> Thousands of seller and brand vouchers offering up to 77% off

> Free shipping with no minimum spend

> RM7.70 Crazy Flash deals.

More than that, the Lazada 7.7 Mid-Year Mega Sale aims to further fuel businesses – especially local MSMEs – to thrive on the platform by accelerating their sales and reach more customers.

More than 80% of retailers taking part in this year's mid-year campaign are local MSMEs which actively participate in Malaysia’s digital economy.

Since earlier this year, Lazada has been working closely especially with its “new to online” local sellers, under the Hari Harimau New Seller Kickstarter Package, by providing incentives, including free shipping, and commission waivers to help them lower their costs, while providing hands-on support on how to participate in Lazada campaigns such as 7.7, in order to increase their sales via vouchers, on-site banners, push notifications, Crazy Flash Sales, and more.

"With businesses continuing to find ways to attract the digitally-savvy local consumers, we wanted to make our 7.7 Mid-Year Mega Sale more meaningful and impactful for everyone by enabling local consumers to get the best value for their money, while helping our local businesses increase their sales during this time,” said Lazada Malaysia chief operating officer Darren Rajaratnam.

“We recognise that mid-year is a great time for consumers to refresh and recharge themselves for the next half of 2022. We hope to help consumers attain their goals, whether it’s a new hobby or a mid-year resolution, via the items that they add to their cart and subsequently adding challenges, delights and value to their lives," Darren added.

Lazada's 7.7 Mid-Year (July 7-9) sale takes it up a notch with up to 15 million LazCoins released daily for Lazada shoppers to redeem. There is no required minimum purchase amount for shoppers to qualify for the cashback, with incentives of up to 77% in LazCoins*.

To save more, shoppers can browse through products within the app that offer coin discounts to save up to an additional 20%.

From now to July 10, consumers have the option of redeeming their coins in exchange for jaw-dropping rewards from major brands, worth up to RM150,000.

More savings, fun and rewards

> Chup Dulu: Place deposit to reserve the best deals

Shoppers can look forward to the return of Lazada's pre-sales feature, Chup Dulu during this 7.7 Mid-Year Mega Sale. Customers can pre-order exclusive product sets and highly discounted items from renowned brands by placing a non-refundable 10% deposit from now till July 6 and receive up to 200 LazCoins*. Shoppers will only need to check out the remaining amount on July 7 from 2am onwards, and items will be shipped out upon full payment.

> Paling Chun: Deals starting from RM7.70

From now till July 6, Lazada shoppers can look forward to the most attractive discount deals starting from RM7.70 only, which include products ranging from health and beauty, fashion, sports and outdoors, and more.

> Crazy Brand Mega Offers and Big Brands Surprise

This 7.7, LazMall (Lazada’s authenticity-guaranteed brand destination) continues to bring in the most attractive Crazy Brand Mega Offers between midnight and 2am on July 7 for you check out your shopping cart at the most irresistible price points. Users can collect up to seven million RM10 brand vouchers without minimum spending, which will be released daily from July 7 to 9 for all LazMall buyers. If you miss the midnight discount galore, you can still stay tuned to the Brand Mega Offers that happen throughout the day on July 7, whereby you can enjoy discounts up to 50% on your favourite LazMall brands.

> Lazada Bonus: RM10 off for every RM100 purchase*

From July 7 to 9, shoppers checking out selected products bearing the Lazada Bonus sign will be given a discount of RM10 for every RM100. The best part of Lazada Bonus is that shoppers are allowed to stack it with other vouchers to maximise savings, allowing them to buy more and pay less.

> Lazada Wallet: Top up and win up to RM1,177

Throughout the month of July, shoppers can top up a minimum of RM50 to their Lazada Wallet for seamless checkout during the sale, while standing a chance to win up to RM1,177 via its Balloon Blast Top Up page. Users can use their Lazada Wallet credits to pay for utilities, whereby they can get a 27% discount with a minimum spend of RM20*.

> Lazzie Hunt: Hunting rewards worth up to RM2,000,000

From now till July 18, shoppers will have the opportunity to collect special Lazzies in a variety of ways, including making purchases on Lazada, adding money to their Lazada Wallet, inviting friends, and scanning QR codes at participating brands across the country, such as selected Caltex, Maxis, and CIMB Bank outlets. These special Lazzies can then be redeemed for attractive rewards, including Wallet rebate, free shipping voucher, Lazada Bonus, and branded prizes. There will also be a special quiz under Lazzie Hunt every day at 8pm, with a prize pool of up to RM77,777 up for grabs.

> Lazzie Walk: New feature and rewards for sporty and health conscious Lazada shoppers

Lazzie Walk, a new feature within Lazzie Hunt, is now available on the Lazada app, whereby users can form teams with their friends to track their steps and earn rewards. Reaching a specific step goal entitles participants to special sports brand vouchers and other prizes. Health-conscious Lazada customers can now get even better deals and savings on sports-related purchases through LazSports.

> Lazada Mid-Year 7.7 Mega Show

On July 7 (9pm), tune in to the Mid-Year 7.7 Mega Show on LazLive and Lazada’s official YouTube, Instagram, Facebook, and TikTok pages to catch celebrities in action, among them Nabila Razali, Anis Nabilah, Yaya Zahir, Intan Serah, Mark O’dea, Neeta Manis and more. The stars will be spilt into Team Revamp and Team Refresh to go head-to-head during the show to get the best deals for viewers. Viewers will get a chance to win attractive prizes such as iPhone 13 Pro Max, up to 70,000 LazCoins, and RM30,000 worth of vouchers, just by tuning in to the star-studded show.

> Lazada 7.7 Holiday Contest

This 7.7, shoppers can join the fun by entering the #LazadaMY77Holiday contest. To be eligible for a chance to win an RM77 Lazada voucher prize, all they have to do is to stay glued to the Lazada Malaysia Instagram page daily from now till July 4. The daily contest winners will be narrowed down to three finalists and will be invited to participate in the Mid-Year 7.7 Mega Show for a chance to win a vacation.

* Terms and conditions apply. For more information on the Lazada 7.7 Mid-Year Mega Sale, go to www.lazada.com.my or download the Lazada mobile app from App Store, Google Play Store or HUAWEI AppGallery.

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