Morinari Watanabe International Gymnastic Federation (FIG) President attends a news conference at the Union Cycliste Internationale (UCI) in Aigle, Switzerland, June 3, 2022. REUTERS/Denis Balibouse/ File Photo
BERLIN (Reuters) -The International Olympic Committee must overhaul its Olympic marketing strategy to deliver higher value for sponsors, said IOC presidential candidate Morinari Watanabe on Wednesday.
Watanabe, a longtime businessman who has headed the international gymnastics federation (FIG) since 2017 and is one of seven candidates running for the top Olympics job, also said the IOC should review its decision-making process.
