Italian watchdog opens inquiry into DAZN viewership data for live soccer matches

FILE PHOTO: Soccer Football - Serie A - AC Milan v Lazio - San Siro, Milan, Italy - September 12, 2021 AC Milan's Rafael Leao celebrates scoring their first goal REUTERS/Daniele Mascolo/File photo

MILAN (Reuters) - Italy's communications watchdog AGCOM said on Wednesday it had opened an inquiry into viewership data methodology used by sport streaming service DAZN regarding live Serie A soccer matches.

DAZN, which secured the rights to screen Serie A matches in Italy for three seasons to 2024 in a 2.5 billion euro ($2.96 billion) deal, said it had recorded more than 4 million viewers for live Serie A games in the first two match days in August.

"The authority has opened an inquiry into the data viervership methodology," AGCOM head Giacomo Lasorella told a parliamentary hearing.

($1 = 0.8442 euros)

(Reporting by Elvira Pollina; editing by Agnieszka Flak)

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