SAN FRANCISCO (Reuters) - Alibaba Group Holding Ltd, one of the few Olympics sponsors signed up until 2028, said it wants to upgrade the technology that keeps the Games running and will study the Pyeongchang Games to help find ways to save future host countries money.
"Pyeongchang will be a very important learning opportunity for our team to see how things are working and what's missing," Alibaba's chief marketing officer Chris Tung said in an interview. Alibaba, the cloud-services and e-commerce provider for the Olympics, will take back what it has learnt at the Feb. 9 to 25 Pyeongchang Winter Games and develop solutions for the next Games.