Rio's 29th sport - building the perfect corporate 'dream house'

2016 Rio Olympics - Athletics - Final - Men's Shot Put Final - Olympic Stadium - Rio de Janeiro, Brazil - 18/08/2016. Ryan Crouser (USA) of USA celebrates winning the gold medal and setting a new Olympic record. REUTERS/Kai Pfaffenbach

RIO DE JANEIRO (Reuters) - As the athletes strived for gold, the world's biggest companies engaged in their own sport during the Rio Olympics - outglamming each other with spectacular hospitality houses.

The opulent houses, with lavish pools, flowing bars and world-class chefs, are not new to Olympics hospitality. In Rio, however, they rose in prominence with a lack of high-class catering and facilities at the sporting venues.