McLaren put the emphasis on technology

McLaren Formula One driver Jenson Button of Britain and teammate Kevin Magnussen of Denmark pose for the McLaren team picture at the Yas Marina circuit before the start of the Abu Dhabi Grand Prix November 20, 2014. REUTERS/Caren Firouz

LONDON (Reuters) - The McLaren Group, which includes the Formula One team, is changing its name to reflect the company's diversification away from pure racing activities and into applied technology.

McLaren Group, whose companies employ more than 3,000 people with three quarters of the staff not involved in motorsport activities, said on Tuesday it would now be called McLaren Technology Group.