Soccer-FIFA launches dedicated commercial programme for women's game to boost growth


FILE PHOTO: FIFA's logo is seen in front of its headquarters in Zurich, Switzerland August 5, 2020. REUTERS/Arnd Wiegmann

(Reuters) - FIFA has introduced a new commercial partnership structure that includes dedicated programmes for the women's game for the first time, world soccer's governing body said on Monday.

FIFA said that under the commercial programme, companies will have more tailored opportunities to work with women's soccer and directly support their growth and development.

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