Spanish soccer league's TV ad revenue rises as fans watch remotely


MADRID (Reuters) - The Spanish soccer league's TV advertising revenues for this season are up 20% from the previous season, its director for international development said on Friday, as fans unable to attend live matches watch on TV, boosting audiences worldwide.

Spain's La Liga has secured revenues from short ads and sponsorships worth 110 million euros (97.91 million pounds) for the 2020-2021 season, said Oscar Mayo, La Liga's International Development Director, on Friday.

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