China's Hisense Electric becomes FIFA sponsor


  • Football
  • Thursday, 06 Apr 2017

(Reuters) - Consumer electronics maker Hisense Electric Co Ltd said it had become an official sponsor of FIFA, making it the latest Chinese company to partner with the global soccer governing body.

Hisense will engage in global marketing and advertising activities for FIFA's 2017 Confederations Cup and 2018 World Cup, the company said in a statement.

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