LONDON (Reuters) - Chinese investment in European soccer is no short-term phenomenon and the opportunities it offers for the continent’s clubs are “extraordinary”, according to the CEO of Inter Milan, one of the latest big names to come under Chinese ownership.
Chinese corporation Suning Holdings bought a majority stake in Italy's Inter in June, the first Serie A club to come under Chinese ownership, following a series of investments and takeovers, particularly in England on the back of a presidential decree that encouraged widespread participation in the world’s most popular sport.
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