LONDON (Reuters) - True to their humble roots Bournemouth have resisted the temptation to mark their new-found Premier League status with a splurge of spending, sticking to their principles as they prepare to mix it with the big boys.
The south-coast club, about to embark on the first top-flight campaign in their 116-year history, took the Championship by storm last season, scoring 98 goals as they won the title.
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